Creative Lettering & Design
When
Saturday, November 27, 2021
4:00pm – 7:00pm
Where
Isssue Co.
#306 2180 Gladwin Road
Abbotsford, BC
No need to do a ton of research and purchase a bunch of pens, only to discover that learning lettering on your own is difficult. After all, it would be a shame to watch those expensive pens collect dust in a junk drawer — don’t you think?
During our time together, you’ll not only have access to an array of advanced materials without having to purchase them, but you’ll also receive direct training on the techniques required to master such tools. In the end, each student will leave fully equipped with the essentials needed to continue learning from home — along with lifetime access to my online workshop for those who need a refresher!
Say No More. Sign Me Up!
You may have heard it said that in order to master the art of creative lettering you need to spend hundreds of dollars on materials and countless hours practicing.
But, hereʼs what you might not know . . .
You don’t need to spend countless hours and hundreds of dollars on lettering because I already have! Consider this course a laid-back yet comprehensive download of all things lettering and design. In a focused environment, I believe anyone can hone the skills necessary to learn hand lettering. So wherever you are in your lettering journey, there is something here for you.
Even if you already understand the basics, you’ll learn further design principles to take your lettering to the next level so you can:
Imagine if you were able to . . .
→ Treat yourself with time to recharge and pursue a new creative outlet
→ Learn in one day what often takes people many years to fully master
→ Connect with the artistic community and collaborate with other creatives
→ Successfully bring your vision to life and create whatever is on your heart
→ Design work that is unique to you and speaks directly to your personality
→ Share beautiful, standout designs without needing to hire a professional
→ Save money and potentially generate new revenue by selling your work
→ Create meaningful interactions and lasting impressions for your people
→ Make the biggest day of your life everything you’ve dreamed of and more
(that one is for my DIY brides)
Introducing
Creative Lettering & Design by Jess Renee
This workshop was designed as a comprehensive guide to lettering for people at any skill level. During this three-hour course, students will learn the fundamentals of hand-drawn type beginning with an introduction to basic strokes and composition. As the class progresses, more detailed techniques and concept development are covered from ideation to completion. By the end, everyone will leave fully equipped with the tools and confidence they need to continue building upon their skill set from home.
What You’ll Learn
Type identification, anatomy, and classifications
The tools required to get started with lettering
Intro to basic strokes and brush pen calligraphy
How to creatively illustrate letterforms
Brainstorming, research, and mind mapping
Greeting card thumbnail sketching
Revising, inking, and finalizing work
Envelope addressing techniques
Lettering Essentials Kit
Each student will receive their own pencil, eraser, sharpener, ruler, fineliner, brush pen, tracing paper, dot grid sketchbook, blank card, envelope, and a printed copy of the Creative Lettering & Design workbook. At the end of the class, everyone will be provided with a gift bag to take their new lettering goodies home with them!
Class Project
Your assignment will be to complete the workbook, then utilize your new skillset to design a card for a friend with a short quote, along with a simple, yet beautifully addressed envelope.
Step One
Select a favorite quote or saying to illustrate, highlight the words that you believe should stand out, then use the thumbnail template from your workbook to sketch initial concepts.
Step Two
Choose the best concept to lightly sketch onto your flat card, use a ruler if you want your design to have more structure, and consider using tracing paper to experiment with embellishments.
Step Three
Once you’re happy with your sketch, carefully ink your design, let the ink dry before erasing any pencil marks, then feel free to incorporate other media such as watercolors into your design!
Keep in mind that you may not get through the entire process in one sitting and that’s ok. It’s important to move at a pace that’s comfortable for you — that’s why each student will also receive access to my online class, so they can easily pick up wherever they left off during the live workshop!
Workshop Reviews
Meet the Instructor
Hey friends, I’m Jess Renee.
In addition being a Hand Lettering Artist, I'm a Creative Director, Brand Strategist, and Visual Identity Designer located in Abbotsford, BC. A few years before meeting my husband and moving to Canada, I lived in Portland where I attended design school and worked in the industry. Eventually, I found myself also working part-time at a paper store — where my interest in hand lettering workshops began. Needless to say, I was hooked and in 2019, I decided to write my own curriculum and begin teaching workshops independently!
Leading up to my first class in collaboration with City Scout Magazine, I spent countless hours developing a workbook that has since been expanded and improved. In 2020, I partnered with my husband to readapt and film the class for our first online workshop. Since launching the class on Skillshare, it has gained over a thousand students and counting! Shortly after its release to the public, the Skillshare team featured our class on the illustration page and selected it as a staff pick! Today, I continue to teach lettering and incorporate it into my everyday brand work.
Frequently Asked Questions
Who is this class for?
Creative Lettering & Design is great for brides who want to manage their own wedding design, entrepreneurs interested in creating custom brand assets, or hobbyists looking to expand their repertoire!
What is this class good for?
Hand lettering workshops are great for team building, retreats, personal self-care, and bachelorette parties! This workshop is open to the public, so if you are interested in hosting a workshop for your own private event, please fill out my contact form or email me directly at hello@jessrenee.ca.
What’s included in the ticket cost?
→ Three hours of specialized training
→ Creative Lettering & Design Workbook
→ Take-Home Essential Lettering Kit
→ Free lifetime access to my online workshop
→ Access to advanced materials and books
→ Coffee and pastries catered by Good Kid Coffee
→ Beautiful Studio Environment provided by Isssue Co.
→ Professional event photography by Rob Wilson
If I cannot make it, do you offer refunds?
Because we purchase the materials in advance and have a limited number of seats, I’m afraid we cannot offer refunds. If you decide to find someone to take your place, please provide plenty of notice so we can update the class roster.
What if the workshop is cancelled?
In the rare event that the workshop is cancelled or postponed, you will be notified as soon as possible. If you cannot make it to the rescheduled workshop, we will provide you with a full refund.
Do I need any prior lettering knowledge in order to join this class?
Whether you’re well versed in lettering or brand new to the process, this class is designed for people at any skill level. Wherever you’re at in your lettering journey, I’m certain you’ll learn something new and have lots of fun along the way!
What do I need to bring?
In terms of supplies, everything is provided for you! All you need to bring is curiosity, a willingness to learn, and a positive attitude :)